Now it is very remarkable that when in a philosophical conversation we say: “The name of a colour comes in a particular way”, we don't trouble to think of the many different cases and ways in which such a name comes. ‒ ‒ And our chief argument is really that naming the colour is different from just pronouncing a word on some different occasion while looking at a colour. Thus one might say: “Suppose we counted some objects lying on our table, a blue one, a red one, a white one, and a black one, – – looking at each in turn we say: ‘One, two, three,
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four’. Isn't it easy to see that something different happens in this case when we pronounce the words than what would happen if we had to tell someone the colours of the objects? And couldn't we, with the same right as before, have said, ‘Nothing happens when we say the numerals than just saying them while looking at the object’?” ‒ ‒ Now two answers can be given to this: First, undoubtedly, at least in the great majority of cases, counting the objects will be accompanied by different experiences from naming their colours. And it is easy to describe roughly what the difference will be. In counting we know a certain gesture, as it were, beating the number out with one's finger or by nodding one's head. There is on the other hand an experience which one might call “concentrating one's attention on the colour”, getting the full impression of it. And these are the sort of things one recalls when one says, “It is easy to see that something different happens when we count the objects and when we name their colours.” But it is in no way necessary that certain peculiar experiences more or less characteristic for counting take place while we are counting, nor that the peculiar phenomenon of gazing at the colour takes place when we look at the object and name its colour. It is true that the processes of counting four objects and of naming their colours will, in most cases at any rate, be different taken as a whole, and this is what strikes us; but that doesn't mean at all that we know that something different happens every time in these two cases when we pronounce a numeral on the one hand and a name of a colour on the other.